Thursday, July 3, 2008

Review of Local E-Comerce Site

*Updated Post

The website I have chosen to review is Noel. This is a website that specializes in gifts and flowers for various occasions.

Here is a video walkthrough of Noel.com.my:

*Noel.com Main Page


This website has a large selection of flowers as gifts, yet, Blooming has much more variety and is much more customizable. I would even come to the conclusion that Blooming's main competitor in the e-commerce scene is Noel.

Being a gift website, Noel does not have many choices of practical gifts that I could actually give to my friends and family members. Most of their array of gifts are very exotic in nature. Hence, they are not suitable to be given just to anyone. However, if a last-minute purchase needs to be made, and you don't have any idea what to get, this website is an excellent choice.

Another thing that I couldn't help but notice was that most of the products offered are focused on the 'Valentine's Day' market, because they are very 'lovey-dovey' in nature and have many flowers and cute soft toys, etc. for purchase.

They also have a large selection of cakes. In my opinion, SecretRecipe has a better selection of cakes to choose from. Therefore, we can assume that Noel is focusing on a one-stop solution for gifts in general, hence, it does not have a wide variety of products to choose from.

-Joel Vergis-

2 comments:

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